Our Final Magazine Cover

Our magazine front cover also works well due to the fact that we have adopted existing conventions from the horror genre, such as blood and red lettering. In addition, we have also used conventions from magazines, such as the price and bar-code. These are features of the retail industry which allow for the easy sale of products. We have also tried to replicate a mirrored camera cover, to inform the reader that the storyline of our film revolves around a reality TV show, in which people are being filmed.

Our Final Film Poster

I think that our final horror poster for 'Escape Reality' conveys the genre well. The depiction of blood is a regularly used convention within the Horror genre. We have replicated the use of this convention with our bloody hand print, as well as the red font that we have used, symbolising  blood. We also used Photoshop to make it seem as if there was a camera within the eye of the subject featured in the poster, informing the viewer of the poster that the film is based on some form of reality show. Following the conventions of existing film posters, we included the names of the production members and associated film studios. To connect with the young target market, we indicated that information regarding our film could be found on both Facebook and Twitter. This is a free source of additional advertising, which has the potential to reach millions of people. 

Our Final Trailer

To make our trailer seem more professional, we added a green American Film Association screen at the start, although this is a convention of American films, our film would most likely to be funded by a American film company, and distributed world wide. This is also the reason why we felt that it was appropriate to use music that was copyrighted.

What have you Learned from Audience Feedback?

Channel 4 Feedback

Overall Channel 4 felt that our editing was our strongest point, the consensus being the editing was excellent, Georgina even saying that it had the ‘wow factor’. To some extent, I think that the audience found the narrative slightly unclear; Chris indicating that he struggled to get a handle on the storyline. They may not have fully understood that the characters think that they are on a reality TV show. This problem could be solved by including some narrative dialogue, for example; ‘I’ve been accepted onto the show.’ Most at channel 4 liked our theme and thought it matched the genre well. Ade commented; ‘well edited and great horror theme’. 

We received a mixed response when it came to the soundtrack for our trailer, Georgina and Mat both felt that it had the ‘wow factor’, whereas Chris felt that it had minimal effect. This may be because he dislikes the song choice. 

To get feedback from our target market  we asked student Max Kirby what he thought after viewing our trailer. Max is from our target market of 15-25 year olds. This is what he said:

How effective is the combination of your trailer, film magazine cover and film poster?

How effective is the combination of your trailer, film magazine cover and film poster? on Prezi

How did you use media technologies in the construction and research, planning and evaluation stages?

Cannon Digital Camera and Adobe Premier

View more documents from Dylan Donaldson.

For further information on the programs we used please see: Using Programs to Create our Movie Trailer (link opens in new window)

During the filming process we were able to use an audio recorder, which works alongside the DSLR Camera. The audio recorder allowed us to ensure that the speech within our trailer was heard clearly and sounded professional.

To ensure that we did not end up with strange sound transitions, we recorded a ‘wild track’, which consisted of us recording in a silent room.  Once we had placed the wild track under the audio of our trailer, there were no points where the sound could be heard cutting off.  Although the audio recorder was useful, it was quite time consuming recording a wild track in every room that we filmed in, and we did not need to use every wild track. 

In what ways does your media product use, develop or challenge forms and conventions of real media products?

How we have used the Uses and Gratification Theory on Prezi